Adobe Flash Builder as name - What I think

I just caught this news "Adobe Flash Builder instead of Adobe Flex Builder as a name for Gumbo" over AXNA.
I felt like writing my views on this i.e. renaming Adobe Flex Builder to Adobe Flash Builder for future releases. I kind of like it for reasons explained later.

I loved the move when, recently, Flash Platform was redefined. It brought a lot of clarity and removed the confusion built since Adobe (Macromedia) Flex was introduced.

A lot of people were confused and didn't really think that even though there were different development paradigm but all targeted to Flash Runtime(s). I have been using the term for sometime, even before Adobe redefined it to bring all these different technologies/tools, which targeted Flash Runtimes (Player, AIR, FlashLite), under it.

I think, sooner or later Flex SDK should be renamed so no such confusion develops further. Having consistency increases simplicity and clarity in understanding things, developing, learning, talking and building brand.

It would be nice to have one framework with many sub-frameworks targeting various different Flash Runtimes and development tools (Adobe Flash Authoring tool, Adobe Flash Builder, etc). We need consistency that leads to shorter learning curve and better development platform, eventually.

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